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Grayson Whitehurst

Vancouver or Toronto - rep has both offices, Unconfirmed

Grayson Whitehurst is a Brooklyn-based writer/director of darkly comedic commercials that place grounded performances in surreal environments.

comedydialogue-performanceheartfeltcause-psaplayful-comedicabsurdistdeadpangenre-bendinglong-takehyperreal
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Production company & representation
Dear Friend
Production company · Canada (Vancouver + Toronto) · verification date unavailable
Dear Friend
Production company · CA, Global · verified Jul 2026
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Recent press & creds
Silver Clio — BC Dairy and Alberta Milk ‘Make It With Dairy’
Clio Awards · award
Shiny Awards winner — Purple ‘Life-Changing Sleep’
Shiny Awards · award
SHOOT Magazine New Directors Showcase alumni (Purple ‘Life-Changing Sleep’)
SHOOT · 2021 · award
Selected clients
AxeAlberta MilkBC DairyClaritevCologuardDollar Shave ClubFiverrHC.GovIKEAListerine

Bio & background

Grayson Whitehurst is a Brooklyn-based writer/director of darkly comedic commercials that place grounded performances in surreal environments. An NYU Film & Television graduate and self-described actor’s director, his reel includes Axe Black Vanilla / Vanilla Trance, Cologuard’s horror-parody healthcare spot “Screen,” and BC Dairy and Alberta Milk’s multi-spot “Make It With Dairy” campaign, which earned a Silver Clio and an AdAge Editor’s Pick. Additional evidenced clients include Skittles (“Napoleon,” “Respect The Rainbow”), Spud, Fiverr, Purple, Mountain Dew, NBA 2K, Dollar Shave Club, WestJet, Listerine, Rice Krispies Treats, Claritev, Pillsbury (AdAge Editor’s Pick), HC.Gov, Mastercard, and IKEA. Trade coverage frames him as a comedy and dialogue-performance director whose casting makes outlandish concepts feel believable. Further recognition includes Ad Age Campaigns to Know About for Cologuard, 2021 SHOOT New Directors Showcase selection for Purple “Life-Changing Sleep” (Berlin Commercial Festival Top 10 Spec; Shiny Awards win), and 1.4 Awards alumni status. Narrative shorts have played Oscar-qualifying festivals and premiered on Omeleto. He signed with Voyager for U.S. commercial representation in April 2024 and is rostered with Dear Friend in Canada.

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Full credentials

Awards
  • Silver Clio — BC Dairy and Alberta Milk ‘Make It With Dairy’
    Clio Awards
  • Shiny Awards winner — Purple ‘Life-Changing Sleep’
    Shiny Awards
  • SHOOT Magazine New Directors Showcase alumni (Purple ‘Life-Changing Sleep’)
    SHOOT · 2021
  • AdAge Editor’s Pick — Canadian dairy ‘Make It With Dairy’
    Ad Age
  • AdAge Editor’s Pick — Pillsbury
    Ad Age
  • Berlin Commercial Festival Top 10 Spec — Purple ‘Life-Changing Sleep’
    Berlin Commercial Festival
  • 1.4 Awards alumni
    1.4 Awards
  • Press
    • Voyager Welcomes Director Grayson Whitehurst
      LBB · 2024
    • Voyager Welcomes Director Grayson Whitehurst for US Commercial Representation
      Hype World · 2024
    • The Directors: Grayson Whitehurst
      LBB · 2023
    • Los York Signs Director Grayson Whitehurst
      LBB · 2022
    • Grayson Whitehurst | Life-Changing Sleep
      Directors Notes · 2021
    • SHOOT New Directors Showcase profile — Grayson Whitehurst
      SHOOT · 2021
    • Ad Age Campaigns To Know About — Cologuard
      Ad Age