Grayson Whitehurst is a Brooklyn-based writer/director of darkly comedic commercials that place grounded performances in surreal environments.
Grayson Whitehurst is a Brooklyn-based writer/director of darkly comedic commercials that place grounded performances in surreal environments. An NYU Film & Television graduate and self-described actor’s director, his reel includes Axe Black Vanilla / Vanilla Trance, Cologuard’s horror-parody healthcare spot “Screen,” and BC Dairy and Alberta Milk’s multi-spot “Make It With Dairy” campaign, which earned a Silver Clio and an AdAge Editor’s Pick. Additional evidenced clients include Skittles (“Napoleon,” “Respect The Rainbow”), Spud, Fiverr, Purple, Mountain Dew, NBA 2K, Dollar Shave Club, WestJet, Listerine, Rice Krispies Treats, Claritev, Pillsbury (AdAge Editor’s Pick), HC.Gov, Mastercard, and IKEA. Trade coverage frames him as a comedy and dialogue-performance director whose casting makes outlandish concepts feel believable. Further recognition includes Ad Age Campaigns to Know About for Cologuard, 2021 SHOOT New Directors Showcase selection for Purple “Life-Changing Sleep” (Berlin Commercial Festival Top 10 Spec; Shiny Awards win), and 1.4 Awards alumni status. Narrative shorts have played Oscar-qualifying festivals and premiered on Omeleto. He signed with Voyager for U.S. commercial representation in April 2024 and is rostered with Dear Friend in Canada.
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