Markus Walter is a German director based in Berlin and Los Angeles, working with RESET in the US.
Markus Walter is a German director based in Berlin and Los Angeles, working with RESET in the US. Over a 25-year career, he has directed over 300 commercial campaigns for brands including Nike, Mercedes-Benz, Audi, Volkswagen, Nissan, Disney, Netflix, IKEA, Coca-Cola, and Playstation. His work is distinguished by cinematic craft and a dark sense of humor that blends epic scale with unexpected narrative twists. Recent campaigns include Nissan KICKS Canada's "Conquer All Conditions" featuring evil snowmen (2026), a Planters x Netflix integration for "The Electric State" (2025), Hippo Home Insurance's apocalyptic "Feel the Housepower" spot shot with practical effects in South Africa (2022), and Jif's sword-and-sandal "Gladiator School" epic (2021). Walter's automotive work is extensive, spanning Audi's award-winning "Heist" (2009), Mercedes-Benz's "MacGyver and the new Citan" series (2012), and Volkswagen's ID Buzz campaign. His awards include a Clio Silver for Cinematography (2012), Golden Award of Montreux Gold (2009), LIAA Gold (2009), ADC Europe Gold (2007, 2009), and multiple Cannes Lions shortlists. Starting in television and music videos in the late 1990s, he brings editorial precision and tonal versatility to work that ranges from heartfelt (Disneyland Paris 30th anniversary) to irreverent spectacle.
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