Shapxo is a Ukrainian-born commercial and music video director based in Warsaw, Poland, known for blending live-action cinematography with cutting-edge VFX to create surreal, immersive visual worlds. In 2021, he founded Abyss Digital, a boutique post-production and VFX collective in Warsaw that has become integral to his creative process, enabling technically ambitious work involving digital avatars, motion control, LED volume stages, and Unreal Engine-based previs. His commercial portfolio includes campaigns for Nike featuring Erling Haaland, Puma collaborating with A$AP Rocky (co-directed), Citroën's C5 launch (a two-minute film blending five live-action shots with extensive CG environments), Parions Sport (119 VFX shots across eight sports in 30 seconds), K1X's award-winning "Outta This World" basketball spot, and Yamaha. He has directed music videos for Don Toliver, David Guetta, and Chris Brown, and fashion films including "Chasing The Drums" featuring Rick Owens and Balenciaga. Shapxo's work has earned two Gold, one Silver, and one Bronze at Spotlight – Festival für Bewegtbildkommunikation, and recognition from Berlin Commercial, the London International Awards, and Directors Library. He is working with Somesuch in the US and Iconoclast in the UK.